National Poetry Day announces new 40-book trade promotion as ‘poetry is booming’

August 25, 2017

Poetry is booming! Last year marked the best sales on record for poetry books in both volume and value, and demand continues to grow. Poetry is now challenging prose on the bestseller lists, boosted by the popularity of both live and recorded performances and strong followings on Instagram and Twitter.

Today, National Poetry Day, Britain’s national campaign for poetry, announces its first ever dedicated book trade promotion highlighting 40 inspiring poetry books in four wide-ranging categories: anthologies, children’s poetry, current collections and poetry for book groups. The campaign’s aim – to enable all to enjoy, discover and share poetry – is supported by 19 publishers, from Penguin Random House, Bloomsbury and Macmillan to tiny independents like Penned in the Margins and Burning Eye.

National Poetry Day announces 40-book trade promotion